M.A.R.S.

M.A.R.S.

M.A.R.S. was a branding exercise for an internal brand of a multi-national pharmaceutical company.

There are two aspects of M.A.R.S. being explored through this logo. The first touch point is that of an ancient concept of the relative orbit of the planet Mars with respect to Earth as depicted by astronomer Johannes Kepler’s ten-year long investigation of the motion of Mars.

 

  • SERVICE Brand Identity, Print Media